With her flare and infectious energy, Whitney is a Savvy Design & Communication Strategist with over a decade of professional experience. She is the owner of Black Luxe & Company - an integrated social impact and design studio located in North Carolina. Working with brands and entrepreneurs to create high-quality visual designs, web development, niche branding, and marketing plans, and produce interactive event experiences.

Additionally, she is the host of the largest black-owned business expo in High Point, NC. The Black Luxe Expo is one of the most anticipated events and has collectively worked with hundreds of black-owned businesses. She boldly articulates her passion for black culture, black-owned businesses, and diversity, equity, and inclusion.

Whitney’s work is a reflection of her diverse life experiences and expertise in art, branding, design, communication, and digital media. She is deeply driven by a desire to understand human behavior and user experience, with a focus on developing sustainable marketing strategies that inspire change. Passionate about creating equitable, high-impact digital experiences, innovative software solutions, and meaningful project outcomes, Whitney is committed to crafting solutions that drive lasting impact.

Smiling woman with black curly hair, wearing black dress with ruffled sleeves, gold jewelry, and purple lipstick, standing outdoors near a brick building and railing.

ABOUT WHITNEY

A woman wearing a black dress holding an award plaque and smiling on stage at an event, with a podium and microphone in front of her.

Whitney’s academic career includes the following:

  • High Point University, M.A. Strategic Communication

  • Full Sail University, M.S. Entertainment Business 

  • Winston-Salem State University, B.A. Graphic Art Design

CERTIFICATIONS

  • Trailhead by Salesforce, Professional Development (On Going)

  • Diversity, Equity, and Inclusion in the Workplace - University of South Florida

  • Nonprofit Management and Community Leadership - Salem College

  • Accounting Fundamentals I & II - Forsyth Technical Community College

  • Digital Marketing - Full Sail University

  • UI UX Certification - Course Careers (In progress)

  • PMP Certification - Project Management Institute, Inc. (In progress)

Awards And Recognition

  • Spotlight Business of the Year Award Recipient, Triad Minority and Women’s Business Expo, August 2023

  • Business Featured on High Point Discovered, September 2023

  • Business Highlight on Café Mocha TV for The Carolina Core, September 2022, Watch Here

  • Black-Owned Business Excellence Award Recipient, BlackEmall, December 2021

  • Noted as a “Young Winning Boss” by Black Enterprise, October 2012

  • Maintaining a 5-Star Google Rating (Read Reviews)

  • Host of one of the Largest Black-Owned Business Trade Shows in the Triad area